Going Against The Grain UK

2014.05-BuzzBack-Gluten-Free-UK-Infographic

With gluten-free labels popping up more and more in grocery store aisles and on restaurant menus, we had to find out - is this trend really here to stay or is it just another passing health fad? So we asked 100 gluten-free purchasers in the U.K., ages 18-64, to find out who they were and why they decided to go against the grain.

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