Millennials, Boomers, Gen Xers + Sustainability

Written by buzzback | Sep 10, 2014 3:11:46 PM
 

For this second look at sustainability, we do a deep dive comparing Millennial, Boomer and Gen X perceptions in the U.S. and U.K.

In this 20 minute webinar, we will highlight insights from our global Sustainability study sharing:

  • key associations for each age group
  • visual, verbal and emotional language that resonates with each generation
  • linguistic analysis that reveals how Millennials talk about Sustainability
  • the impact of sustainability on brand opinion (or perception)