At BuzzBack, understanding consumers is what we're about - who they are and how they live - their behaviors, feelings and fears. Here's Wave 4 - this week with a focus on how US & UK parents are coping as behaviors and emotions change.
The virus is starting to hit closer to home.
Optimism is up slightly from last week, though still low.
While there's slightly less concern with access to healthcare...
...A strong majority are still afraid to go to the doctor's office.
Life as a parent during Corona has its ups and downs.
But overall, parents are more anxious than their non-parent counterparts.
Parents describe how they're feeling:
The impact is even greater for parents with children under 5 years old.