Qual360 Europe 2022

Hopefully we’ll see you at Qual360 Europe, where we’ll be speaking in Berlin with our RB client on Tuesday April 5.

qual360 4 3-1

How Reckitt is using an agile qual approach to drive faster and smarter innovation

  • Incorporating agile principles into qualitative research: Recognising where and when it works most effectively
  • Emerging agile technologies and platforms: Leveraging technology to amplify and improve quality of insights
  • Analysing what to avoid when implementing agile qualitative techniques



Sarah Zijderveld-Darke

Global Consumer & Data Insights Director – Finish Brand



Jenny Lindsay

Client Services Director


See you there, or if you can't make and would like to know more about our work on agile qual, let us know!

Topic(s): conference