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How we help
Exploratory
Attitude & Usage
Brand Development
Consumer Journey
Positioning & Territory Exploratory
Consumer Profiling
Evaluative
Concept Development
Naming
Ad & Messaging
Claims/Benefits
Packaging
In-Home Product Use Tests
On Demand Platforms
Studio - Qualitative
Express - Quantitative
Who We Serve
Industries
Clients
Inspiration
Research
the buzz
The Healthcare Consumer
Premium & Value
FinTech
Learn More
Case Studies
Blog
Infographics
Events
About Us
Events
webinar (2)
webinar
2 minute read
| July 18, 2022
When it comes to sustainability – do consumers do what they say?
In June this year, Carol Fitzgerald was delighted to take part in this webinar with Progege.
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webinar
2 minute read
| July 15, 2022
The future of shopping – Shifts in consumer behavior and what’s next
Covid caused huge shifts in shopping behavior, and eCommerce achieved years of projected...
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webinar
2 minute read
| May 31, 2022
Translating a feeling of happiness and wellbeing into brand success
Happiness is important for our own wellbeing, and for brand growth. When consumer sentiment...
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webinar
1 minute read
| March 10, 2022
New ways to enhance your patient journey
Patient journey approaches are fairly common these days, so how do you get more from your...
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webinar
1 minute read
| February 21, 2022
Sustainability and Product Packaging - What are Consumer Expectations?
Sustainability is more than just a buzzword – research shows that sustainable companies...
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webinar
4 minute read
| November 19, 2021
Data Privacy: Building Brand Trust in a new Era | Understanding the impact on brand reputation
Privacy – do consumers care? As consumers are increasingly concerned about privacy, the...
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webinar
2 minute read
| October 18, 2021
The New Way of Shopping
Land O' Frost's approach to understanding the consumer journey. We don’t go anywhere without...
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webinar
2 minute read
| September 10, 2021
Oh No, Agile Again? Lessons from Mondelēz, Dole and more
Mondelēz, Dole, and others are embracing agility to reinvent how they innovate - bringing...
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webinar
1 minute read
| July 20, 2021
Plant-Based & Botanicals–what's behind these new trends
Are you meeting consumer expectations when it comes to plant-based products? About 7 in 10...
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