On October 5, the World Federation of Advertisers (WFA) will be hosting Christian Niederauer (Colgate-Palmolive) and Martin Oxley (buzzback) as they share our recent research on happiness and having a discussion around:
What ‘happiness and well-being' means for consumers around the globe
Which brands are mostly associated with ‘happiness'
How brand owners can tap into ‘happiness’ to bring their consumers closer