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How we help
Exploratory
Attitude & Usage
Brand Development
Consumer Journey
Positioning & Territory Exploratory
Consumer Profiling
Evaluative
Concept Development
Naming
Ad & Messaging
Claims/Benefits
Packaging
In-Home Product Use Tests
Who We Serve
Industries
Clients
Inspiration
Research
the buzz
Self-Directed Healthcare
Sustainability
Augmented & Virtual Realities
The Future of Shopping
Learn More
Case Studies
Blog
Infographics
Events
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Events
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Combined Shape
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webinar
1 minute read
| October 16, 2023
New Research on Premium - What it means & why
Is premiumization part of your strategy? In a world of inflation and pressures around...
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webinar
1 minute read
| October 11, 2023
Research Strategies to Ensure Launch Success
How well is your salesforce delivering on your product strategy? Is your messaging effectively...
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webinar
1 minute read
| February 22, 2023
WEBINAR March 9 2023 - Trust in Brands - Watch Now
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webinar
1 minute read
| November 11, 2022
WEBINAR - Implications of the reversal of Roe v Wade
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webinar
1 minute read
| October 11, 2022
WEBINAR - Are you happy? What about consumers today?
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conference
1 minute read
| October 4, 2022
World Federation of Advertisers - How do you translate happiness into brand success?
On October 5, the World Federation of Advertisers (WFA) will be hosting Christian Niederauer...
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webinar
1 minute read
| September 16, 2022
When it comes to buying Sustainably, do consumers do what they say?
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webinar
2 minute read
| July 18, 2022
When it comes to sustainability – do consumers do what they say?
In June this year, Carol Fitzgerald was delighted to take part in this webinar with Progege.
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webinar
2 minute read
| July 15, 2022
The future of shopping – Shifts in consumer behavior and what’s next
Covid caused huge shifts in shopping behavior, and eCommerce achieved years of projected...
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