1 minute read
| September 20, 2023

Generative AI in Market Research

How will generative AI impact market research? Are we undergoing a transformative shift? Read More
| May 30, 2023

Evolving Landscape of Consumer Insights

In conversation with Adrian Tennant of Bigeye Agency. Read More
1 minute read
| May 8, 2023

Telehealth Webinar

COVID changed telehealth dramatically, bringing back the house call it seems. So what's next? Read More
2 minute read
| April 26, 2023

Buzzback @ MRS Storytelling Conference June 15

Great Presentations break the rules. If you want people to think, give them data. If you want... Read More
4 minute read
| April 19, 2023

New Ways to Test Claims

Does it matter how you test claims? When do you use MaxDiff? Sequential monadic? What’s TURF? Read More
| March 16, 2023

The stepping stones of Innovation

Navigating Failure and Empathy on Greenbook's Podcast. Read More