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On September 25th, 2018, Confirmit announced the winners of the 2018 AIR (Achievement in Insight and Research) Awards. The company inaugurated the AIR Awards this year to recognize Confirmit customers who are driving forward the Market Research industry by innovating and delivering insights that enhance business performance.
The awards program is broken into 2 categories: AIR Agency and AIR Project and Innovation. However in addition to the 2 categories, they also recognized Roisin Cooke, SVP Operations at BuzzBack, as Market Research Professional of the Year. Roisin has been part of the BuzzBack team for 16 years, where she has driven innovations in concept testing and mobile development. Her work has directly impacted BuzzBack's success, contributing 40% bottom-line revenue growth.
"It's a real honor to be named the AIR Awards MR Professional of the Year," said Cooke. "My work at BuzzBack has been the pursuit of executional excellence to ensure we provide the best possible service to our customers. It's wonderful to have my work recognized by Confirmit, and I share the award with my fantastic BuzzBack team with whom I am so proud to work."
Click here to read the full Confirmit Press Release and to find out more about the AIR Awards.