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1 minute read
| February 20, 2014

Do You Know the Mindful Consumer?

Last Sunday, my daughter ran a fundraising event for her high school club. They offered a... Read More
2 minute read
| February 19, 2014

Work Hard & Play Hard at IIeX in Amsterdam

The Insight Innovation Exchange is being held in Europe for the first time ever this week in... Read More
1 minute read
| February 18, 2014

Time & Motion – Can we learn from a 100-year old study?

I recently found out that the married couple in the original 1950 movie, Cheaper By The Dozen... Read More
3 minute read
| February 17, 2014

A New Spokesperson for COPD?

In case you missed it, the man most notably recognized for his tag line, "Live Long and... Read More
2 minute read
| February 14, 2014

Did The Allure of Team Figure Skating Win You Over?

We’re one week into the Winter Olympics and the newest Olympic event is already over. Team... Read More
2 minute read
| February 12, 2014

Why I Like Online Qualitative Research

Over the years, I have had my share of interesting experiences “behind the glass” with live,... Read More
1 minute read
| February 11, 2014

Sustainability: Consumer Hot Button or Big Yawn?

Chipotle. Starbucks. L’Oreal. Target. And now even beer manufacturers are looking to minimize... Read More
3 minute read
| February 7, 2014

Let The Drama... (I Mean) Let The Games Begin!

Tonight the much anticipated 2014 Winter Olympics will be kicking off in Sochi, Russia.... Read More
CPG
1 minute read
| February 6, 2014

Froot Loops: Brand Deception or Consumer Perception?

There are several sad truths we must accept as we transition into adulthood. No Santa. No... Read More
1 minute read
| February 20, 2014

Do You Know the Mindful Consumer?

Last Sunday, my daughter ran a fundraising event for her high school club. They offered a... Read More
2 minute read
| February 19, 2014

Work Hard & Play Hard at IIeX in Amsterdam

The Insight Innovation Exchange is being held in Europe for the first time ever this week in... Read More
1 minute read
| February 18, 2014

Time & Motion – Can we learn from a 100-year old study?

I recently found out that the married couple in the original 1950 movie, Cheaper By The Dozen... Read More
3 minute read
| February 17, 2014

A New Spokesperson for COPD?

In case you missed it, the man most notably recognized for his tag line, "Live Long and... Read More
2 minute read
| February 14, 2014

Did The Allure of Team Figure Skating Win You Over?

We’re one week into the Winter Olympics and the newest Olympic event is already over. Team... Read More
2 minute read
| February 12, 2014

Why I Like Online Qualitative Research

Over the years, I have had my share of interesting experiences “behind the glass” with live,... Read More
1 minute read
| February 11, 2014

Sustainability: Consumer Hot Button or Big Yawn?

Chipotle. Starbucks. L’Oreal. Target. And now even beer manufacturers are looking to minimize... Read More
3 minute read
| February 7, 2014

Let The Drama... (I Mean) Let The Games Begin!

Tonight the much anticipated 2014 Winter Olympics will be kicking off in Sochi, Russia.... Read More
CPG
1 minute read
| February 6, 2014

Froot Loops: Brand Deception or Consumer Perception?

There are several sad truths we must accept as we transition into adulthood. No Santa. No... Read More